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SH Rospacampaign Nov20 E Shot

Take Action Today campaign to prevent accidents with household cleaning products

Posted 09 November 2020   |   By Teina Ryynanen

Stockport Homes is proud to support the Take Action Today campaign. In Stockport, the campaign is delivered together with the Stockport Council, Stockport Homes and The Royal Society of Prevention of Accidents (RoSPA) and sponsored by Fairy.

Most accidents with household cleaning products happen to children under five years old. In Stockport, accidental poisonings accounted for 90 emergency admissions for 0 – 4 year olds between 2016/17- 2018/19.

Ashley Martin, RoSPA’s acting public health adviser, said:

“Due to their inquisitive nature, children under the age of five are most at risk of accidentally swallowing or getting household cleaning products, like liquid laundry capsules, into their eyes. Even products with a child-resistant closure cannot guarantee safety - they only reduce the risk by delaying access to the product.”

As part of the campaign, a handy magnetic notepad featuring key safety advice will be handed out to approximately 6,000 families, by yearly year workers, health visitors, children’s centres, housing officers and early years' settings.

Please see from links below some handy materials for both parents and health care professionals.

Take action today, put them away advice to parents includes:

  • NOTHING is childproof
  • NEVER leave your child unsupervised
  • ALWAYS keep household products out of sight and reach of children
  • ALWAYS close the lids securely and store out of reach and sight
  • ALWAYS seek medical attention if medicine or a cleaning product is ingested or enters the eyes

Councillor Jude Wells, Cabinet Member for Adult Care & Health in Stockport, said:

“Children’s safety is of paramount importance to us all. This launch will help make us more aware of our surroundings and help to keep children safe. I am really keen to see this launched across the health visiting services, through childminders and nurseries, and through our Start Well centres to really spread the message.”

Sandra Coleing, Assistant Chief Executive at Stockport Homes Group, said:

“Stockport Homes is committed to ensuring that all our customers are safe in their homes. We are proud to support the Take Action Today campaign and raising awareness of accidental household poisonings. Working together with RoSPA, Fairy Non Bio and Stockport Council we aim to reduce the incidents in the families, especially with younger children under 5 years old.”

Campaign materials for parents:

Find out more about the campaign from RoSPA’s campaign page in the North West:

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Page last reviewed 10/11/2020